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the innovation lab rethinking Consumer Products.

manufacturing cultural gravity.

manifesto

consumer everything.

a17 is building anything and everything in the consumer space with the potential to shift behavior, hijack attention, and bend culture (negatively or positively) and pull in millions. we're not in the business of moralizing impact. We're in the business of magnitude. being iconic and lives touched are our two most important KPI's.

we are a creative studio + analytical lab at the same time. we launch things that spark obsession, controversy, mimicry, and movement.

our thesis: cultural relevance is the most underpriced asset in tech. we're here to exploit it.

we build, scale, invest in, and acquire consumer ventures across:

- viral apps
- consumer hardware
- AR tech
- brands

join the waitlist below for the portfolio drop.

hiring

based in sf

our team is a tight-knit group of technical founders with deep experience across consumer marketing and building product. we work to win.

we are looking for:

- polymaths
- philosophers
- growth hackers
- engineers
- :)

to apply email us at abhay@a17.so with what you're good at.